Covering B2B/B2C sales and marketing, talent acquisition and recruiting, fraud and identity resolution, market research and company updates.
February 9, 2023
Announcing our partnership with Scoop and the creation of The Flex Index, made possible with PDL's Company Insights data
January 10, 2023
The key to Fintech and investment success is understanding the data around people and companies that operate within the economy. This article recaps some points discussed in our recent Fintech and investment deep dive webinar.
November 18, 2022
Inspired by a post by David Sacks on the SaaS Org Chart, we looked into our data on the four companies David mentions: Uber, Doordash, Airbnb and Lyft–starting with the percentage of the total company headcount represented by each department at each round of fundraising.
October 20, 2022
You can learn a lot about an industry or company from the people who work in it and their skill sets. The challenge there is this information isn’t usually available, even if you work within one of those companies. In the process of creating the Deconstructing Big Tech webinar, we leveraged that ability to get an insider's view of the skill sets of Big Tech engineers.
October 13, 2022
Over the past decade or so, many successful companies seem to have shifted their focus away from high touch departments, like Sales, Marketing, and towards Engineering and Operations staff. In multiple examples since 2010, the percentage of employees in Sales and CS departments decreased, while the percentage in engineering and Ops increased.
May 4, 2022
Using PDL data we examined the trajectory of three leading fintech companies–Chime, Stripe, and Plaid–to see how they scaled their teams toward their unicorn valuations. Learn how each company built it's sales, engineering, marketing, and HR teams following every round of funding.
July 27, 2021
Data is at the core of any sales outreach strategy. In this article, you will learn the most common mistakes companies make when trying to harness its power.